​A post I developed with a client who is a drummer got positive feedback from other professional drummers. Making an impression on a few people in your target audience is better than reaching thousands of people who will forget about you 10 minutes later. 

​It starts with an interview. Ask someone to write out some posts for you and suddenly that person cannot think of a thing to say. Interview them... have a conversation... and suddenly you have a wealth of material for their social media content.

​Proud to say that I was part of the team that created this... 

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