Client and fitness coach Tony Bevilacqua tells people, “When you are chasing down goals like better health, better performance, and better aesthetics, you must play the long game. Patience and persistence are critical.”
The same is true for social media work. These platforms are littered with the dead accounts of people who mistakenly thought this was a sprint.
Most people I meet have great ideas for one or two posts. It’s the other 300 they need help with.