How much should you kowtow to the social media algorithms? Lately I am thinking the answer should be: Not at all. The algorithms for Facebook, Instagram, etc. are essentially batches of code that mimic someone with narcissistic personality disorder. You might make them happy here and there, but they will constantly turn on you. And there is no logic or consistency to their actions. What made the algorithm happy yesterday will enrage it today.
Also, the more people try to make the algorithms happy, the worse their content becomes. A lot of material out there is not made for humans anymore. If someone emailed you with the same style of writing, images, or videos that they post with, you would think they were having a stroke.
So, I think it is better to ignore the algorithms and instead make posts meant for humans.