As various people have pointed out recently, if you advertise or boost a post on a social media platform, then you are their customer. If you just use the platform -- posting, liking, sharing -- then you are their product.
I have found that even a small boost can put a platform's algorithm more on your side.
However, it is important that you also target an audience already open to hearing from you.
Interview excerpts plus bonus materials delivered to your email every Friday (usually)
Anyone can publish a post. We can tell your story.
See the full list of Bands To Fans interviews